ABCD 2013

Speak Softly

Where has the transatlantic community succeeded, and where has it failed, in the application of soft power in the last decade? Where should the transatlantic community focus its soft power efforts? Do we have the structures, tools and habits to successfully exercise soft power? How can the EU become a more effective soft power actor? How does Russia conceive of and implement soft power?

Speakers

Ian Bond

Foreign Policy Director, Centre for European Reform

Maciej Popowski

Deputy Secretary General for the European External Action Service

Philip Seib

Professor, Center on Public Diplomacy, University of Southern California

Hanna Smith

Researcher, Aleksanteri Institute, University of Helsinki

Moderator

Andres Kasekamp

Director, Estonian Foreign policy Institute

Opening session

Carry a Big Stick